The Real Numbers Of Social Media [VIDEO]


TikTok Marketing Course for Business
Stop chasing likes. Start building engaged audiences. In this training, you'll learn how to create the TikTok content your audience wants, including tactical video marketing strategies for content process, production and development, audience growth and engagement, the ideal tech stack, and more. Lessons also apply to Instagram Reels and YouTube Shorts.

Learn more.

Social media numbersOreo recently attempted to get the most Facebook likes on one Facebook status update to set a previously untracked Guiness World Record. Their marketing attempt was thwarted by Lil Wayne who threw found out about the Oreo Like attempt and rallied his fans to help him win the record.

We are clearly obsessed with numbers in social media. From our Twitter followers to Facebook likes to Empire Avenue whatevers.

“If you want to talk about numbers, let’s talk about numbers that matter.” – Spike Jones

Spike Jones (@spikejones) of Fleishman Hillard shares his candid thoughts on our obsession with these numbers. And talks about the numbers that we really should be thinking about.

Episode 4: The Real Numbers of Social Media


Follow Spike’s “Get Real” video series on Social Fresh here.


The Creative Marketer Newsletter ↓

Divergent takes on marketing, advertising, creativity, and art.