80% Of Companies Say They Deliver Superior Customer Service, Only 8% Do

by

TikTok Marketing Course for Business
Stop chasing likes. Start building engaged audiences. In this training, you'll learn how to create the TikTok content your audience wants, including tactical video marketing strategies for content process, production and development, audience growth and engagement, the ideal tech stack, and more. Lessons also apply to Instagram Reels and YouTube Shorts.

Learn more.

customer-careOn average, a customer will tell 15 people when they’ve had a good experience with customer service but a whopping 24 when they have a bad experience. Social media, of course, makes those stories a lot easier to tell.

Financially it cost companies 5 times as much to acquire a new customer as it does to keep an existing customer. The amount of money lost due to bad customer service is roughly $83 billion annually in the U.S.

Luckily, thanks to Shankman|Honig‘s new A Penny Saved Is A Customer Earned infographic, we have a list of the top complaints. Ranking in at number 1 is deception followed by rudeness, incompetency, inflexibility and lateness.

My head was nodding in agreement as I read through those.

Shankman|Honig says the number one rule in customer service is the same rule for life: treat others the way you would like to be treated. Review the full graphic and recommendations below.

infograph

 

PSSST…

The Creative Marketer Newsletter ↓

Divergent takes on marketing, advertising, creativity, and art.