by Jason Keath | Mar 3, 2022 | Uncategorized
Facebook is now Meta. Instagram is adding NFTs. Twitter is adding avatars verified on the blockchain. So is Reddit. Is this all a distraction? Or is there an underlying shift to crypto and VR that businesses need to pay closer attention to? There is a shift happening....
by Jason Keath | Oct 6, 2020 | Uncategorized
There’s a myth that if you design something using a template, that you’re limiting creativity. That templates create repetitive content and miss that… special something. It’s nonsense. Creativity THRIVES within boundaries. Some of the most creative content on...
by Social Fresh | Jun 12, 2019 | Uncategorized
Branding is essential for every business, especially in your social media efforts. However, more businesses need to focus on the importance of brand continuity. Brand continuity allows you to stay in touch with your target demographic through consistent advertising...
by Jason Keath | Mar 2, 2016 | Uncategorized
In 2014, we passed the mobile tipping point. There are now more people who own a mobile device in the world than a desktop computer. And that gap is growing fast. Americans spend more than 60% of their online time on a mobile device today (Comscore 2015). These...
by Jason Keath | Oct 13, 2015 | Uncategorized
Twitter use to be so cool. It was a water cooler conversation everyday. A chat room you never wanted to leave. And then it wasn’t. I still love Twitter. But anyone who has been on the microblogging social network for more than a few years can tell you there use...
by Jason Keath | Oct 6, 2015 | Uncategorized
If every piece of your company is moving in their own direction, you can be sure of one thing: none of you will be moving forward together. The key to a successful social media strategy for any organization is internal alignment and a clear vision, says Adrian Parker,...