15 Tips For Creating Video Content That Converts

15 Tips For Creating Video Content That Converts

Video content is a major social trend in 2019. Your business should be investing more in video content marketing if it’s not already. Why video? And why now? First, internet bandwidth finally allows us to watch video from any device without much hassle. Thanks...
Will Snapchat Discover A Business Model?

Will Snapchat Discover A Business Model?

Ever since he turned down a cool $3 Billion from Facebook, Evan Spiegel has been on a mission to prove his ephemeral messaging app isn’t going to disappear any time soon. The 25 year old Snapchat CEO headed to Cannes this year to court mad men & women—and more...
3 quick tips for turning social data into revenue

3 quick tips for turning social data into revenue

The term big data is ambiguous and overused. I prefer to talk about audience intelligence. We have more information about our customers, fans, and target audiences today than we could ever hope to understand. It’s easy to get overwhelmed by the sheer volume of data...
2 Core Reasons Why Businesses Fail At Social

2 Core Reasons Why Businesses Fail At Social

Originally published on Facebook, follow Ted Rubin on Facebook here, or on Twitter here. There are several reasons why I think businesses hamstring their social efforts. 1. Companies Fear Social, Fear the Permanence of the Web First, there’s an overriding, if...