by Jason Keath | Jul 22, 2020 | How To
It turns out that running a live events company during a pandemic is not optimal. Like many other companies, we had to adapt. In the last week of April, we launched tickets for our virtual conference, Social Fresh X. We moved quickly to host a virtual conference...
by Jason Keath | Jun 27, 2020 | How To
Facebook’s 3 billion monthly users is larger than any country, organization, or religion in the history of humanity. With that size comes influence. And responsibility. Social networks, Facebook especially, have a responsibility to reduce their negative impact...
by Jason Keath | Mar 12, 2020 | Analysis, How To, Lists
Marketing in the age of coronavirus can feel like shouting into the ether. It’s an unprecedented time for many folks (and their business models) to say the least. Fear, stress, and uncertainty is a universal tax on all of us. And yet, there is still work to do. So, as...
by Jason Keath | Apr 17, 2019 | How To
Speaker selection is very important. I don’t think most events give this enough consideration. I know this because, somehow, I still see panels of only whites dudes. If you want to speak at a conference, start by understanding what they need. That’s...
by Ryan Cohn | Feb 4, 2019 | How To
What works and what withers in the realm of Facebook Ads is a constant game of testing, research, and adjustment. Beyond the usual tumult, Facebook made some significant changes to the platform this 2018 that require adjusting your strategy. Despite the politics of...
by Jason Keath | Jan 16, 2019 | How To, Lists
Video content is a major social trend in 2019. Your business should be investing more in video content marketing if it’s not already. Why video? And why now? First, internet bandwidth finally allows us to watch video from any device without much hassle. Thanks...