Schneider Mike
6 Golden Rules Of Location Based Marketing

6 Golden Rules Of Location Based Marketing

Editor’s Note: Schneider Mike wrote the book on Location (with Aaron Strout). Check it out here, Location Based Marketing For Dummies. I don’t need to tell you that location has been one of the hottest topics in social media for the past 2 years. The last year alone has seen a great deal of chaos with […]

Why Facebook Bought Gowalla and 4 Other Location Marketing Updates

Why Facebook Bought Gowalla and 4 Other Location Marketing Updates

Editor’s Note: Schneider Mike wrote the book on Location (with Aaron Strout). Check it out here, Location Based Marketing For Dummies. There’s a lot happening that you should consider if you are talking about location-based (or local) marketing. The last year has seen a great deal of chaos with apps popping up all over the place […]