Facebook Ads Are Dead, Long Live Facebook Ads.

Facebook Ads Are Dead, Long Live Facebook Ads.

What works and what withers in the realm of Facebook Ads is a constant game of testing, research, and adjustment. Beyond the usual tumult, Facebook made some significant changes to the platform this 2018 that require adjusting your strategy. Despite the politics of...
How To Sell Out An Event With Facebook Ads

How To Sell Out An Event With Facebook Ads

The Social Fresh EAST social media conference, took place April 18-19, 2013 with a sold-out crowd of marketers. Selling out a major conference while increasing ticket prices is no easy challenge. But, Facebook advertising significantly helped us accomplish this goal....
Facebook… Now a Mobile Company?

Facebook… Now a Mobile Company?

Trade in your hoodie for a suit and a lot changes – as Facebook learned following its controversial IPO this past summer. Wall Street forced the once-quiet company to become more vocal about its product and business development intentions, specifically through...