Managing your social media communications can be a daunting task. Almost daily I receive an invite to join a NEW social media platform. My inbox is cluttered with updates from Facebook, Twitter, LinkedIn and other online communities with news about colleagues, friends and family. If I were to sort through it all, it would take […]
Lisa Peyton
3 Strategies For Saving Yourself From The Time Suck That Is Social Media
Creating, updating and monitoring a professional online presence has become a full-time job. And not just for social media professionals, like myself, but for anyone who engages with the business community. Unfortunately, most of us have less and less time to devote to our online social channels. Business owners, executives, marketers and just about everyone […]
8 Facebook Competitive Analysis Tools, An Epic Guide
A Facebook business page has become an essential component for most digital marketing campaigns. But what do you know about your competitors on Facebook? Perhaps you have scanned their page, taken notice of how many fans they have or even ‘liked’ their page so you could be updated on their status. The information available on […]
Google+ Pages, 11 Tips To Get You Started
Google+ pages launched for everyone yesterday. And there have been tons of businesses creating pages for the last 24 hours. From news to fashion to the Muppets. And, yes, Social Fresh has a Google+ page already, too. So what is the difference between a Facebook page and a Google+ page? AllFacebook pointed out these 3 […]
How To Create a New Google+ Page and Connect It to Google Search
Yesterday Google+ finally launched their Pages feature, allowing users to create branded pages for businesses, bands, fictional characters or just about anything else you can think of. Google allowed select brands to create pages prior to the official rollout. The Muppets, Toyota and Macy’s have all jumped on board, quickly planning ‘Hangouts’ for their followers. […]
7 Tips To Help You LAUNCH Business Growth Using Content And Generosity
In Launch: How to Quickly Propel Your Business Beyond the Competition, Michael Stelzner dismisses traditional marketing messages and pushes the concept of success through giving the gift of great content. Stelzner believes people want valuable insight, access to great people and recognition – before they want products and services. Therefore, building trust with your potential customer […]
Breaking Down Top Facebook Pages for the Education Industry
The education industry is engaging in an interesting debate between those who champion social media as a tool for students to take learning to a new level and those who attempt to keep it out of the classroom altogether. The Detractors Many feel there’s no place for Facebook and Twitter in the classroom and the […]
Is Pagelever Better Than Facebook’s Own Insights?
They’ve got a great selling point: Facebook insights doesn’t do the job for gaining actionable data. But can Pagelever deliver the goods? We’re about to find out. Getting Started I was really excited to check-out this new tool and eagerly signed-up for my free trial. Unfortunately, I was denied immediate gratification as I was notified […]
Top 10 Reasons To GOwalla and Forget Foursquare
I LOVE Gowalla! But I wasn’t born that way. I started off using Foursquare, gobbling up all my mayorships before that platform hit critical mass. Just as my love affair with the square hit a plateau, I was forced to sign-up with Gowalla as research for my article on LBS deals. I was skeptical and […]
Are you being played for a Facebook fool?
The Facebook 520 reviews Facebook pages, covers innovative uses of Facebook pages and the tools used to create them. Be sure to send a shout-out with your recommendations for pages, tools, tips and techniques to [email protected]. Find any great April Fool’s pranks on Facebook today? I’m not having any luck spotting them. I was hoping […]