5 Ways Monitoring Can Help Your Business

5 Ways Monitoring Can Help Your Business

Deciding to start using social media monitoring, or even just researching it, can easily uncover a large, confusing landscape. It is best to start simple. What can it really do for your business? Let’s begin by outlining where you should be looking first. For...
How Do You Train Non-Social Employees?

How Do You Train Non-Social Employees?

I think most organizations have identified and trained the employees that show a great ability to “pick up this social media stuff” by now.  They’ve either kept them in their current role but shifted priorities or created an entirely new role for...
Do We Remember How to Talk to Our Customers?

Do We Remember How to Talk to Our Customers?

Cycles are natural. We see them everywhere in life, both in business and the world at large. Fashions are updated and recycled as the years roll by, the seasons change as time passes, and business cycles evolve as the months and years continue.  What was once new...