Jeremy Goldman
Trend to watch: the marriage of fandom and entertainment marketing
Brands Could Be The Next Target of Fake News in 2017
14 Top Marketing Pros Give Their Best Tip For 2014
At Firebrand Group, where I work, we consistently meet with prospects and clients ultimately interested in one thing: marketing success. While we focus on powering marketing success day in and day out, I thought it might be nice to turn to my network of authors, strategists, social media executives, entrepreneurs and ask them one question: […]
We Will See Fewer “Head of Social Media” Roles in 2013
Social Fresh 2013 Social Media Predictions: 7/10 Want to be Head of Social Media for a brand you admire? Sorry. As time passes, that’s going to be increasingly unlikely to happen. Why’s that? Simple: In 2013, organizations will shift away from hiring “Global Director of Social Media”-like roles. A few months ago, Leslie Stevens-Huffman outlined five tech […]