A working list of the social media conferences worth your time, with verified dates and an honest read on who each one is for.
Jason Keath
Creativity keynote speaker
9 Top Marketing Conferences in 2026-2027: An Insider’s Guide
Here's something that might surprise you: most business conferences don't spend a lot of time reviewing sessions or presentations before they put them on stage. I can count on one hand how many events have asked me any questions at all about my presentation. Most...
Audience Research: Why Most Companies Get It Wrong
Marketing programs are more likely to die from indigestion than starvation. Modern brands tend to gorge themselves on data while starving for insights. The difference between a $10M company and a $1B company isn't better products - it's intrinsically knowing their...
Waking Up Your Creative Strategy: For Brand, Content, and Social
Most brands are boring. I blame finance and legal, but really it's just an unending list of competing priorities and not high level creative strategy. When your brand has a good creative strategy you can easily answer yes to the question "Do we stand out?" or "Are we...
Performance Marketing Strategy Manifesto: The Complete Guide
More businesses are focused on shoring up short-term gains today and that means your performance marketing strategy and team is being asked to do more than ever. The problem I see most often with the performance marketing teams we work with is a lack of strategy....
The Business Case For TikTok
TikTok is changing the marketing landscape. And yet, most businesses are still not using the platform. Today, we're going to break down why TikTok isn't just a playground for teenagers but a stage that businesses are weirdly...
The Popularity Mirage – Don’t fall for unrelatable brand marketing examples
“Can you make it look more like Apple?” When I first entered the agency world in 2006, there was this running joke that everyone wanted to look like Apple. Just 30 days into my first agency job, it happened. A rebrand client asked me to make their website look more...
The TikTok Audio Trap: Build A More Sustainable Short-Form Video Process
Short-form video platforms like TikTok, Instagram Reels, and YouTube Shorts are audience-building opportunities. With their emphasis on bite-sized, visually engaging content, these platforms offer a unique opportunity for brands to connect with younger audiences and...
Who’s Winning The TikTok vs. Instagram Battle?
The answer is complicated. And Meta thinks they have a plan. If social media were a person, it would be graduating college soon and looking for a job. Actually, social media would skip college, become a creator on TikTok or Instagram, and launch their own fashion or...
Is The Metaverse The Future Of Social Media?
Facebook is now Meta. Instagram is adding NFTs. Twitter is adding avatars verified on the blockchain. So is Reddit. Is this all a distraction? Or is there an underlying shift to crypto and VR that businesses need to pay closer attention to? There is a shift happening....