4 Tips To Encourage Social Sharing Via Email

4 Tips To Encourage Social Sharing Via Email

I often preach that email marketing and social media are like Batman (email) & Robin (social). They can both “save the city” on their own, yet when they combine their powers, they are unstoppable. Robin is of course the younger and more hip of the two,...
The 3 Truths of Good Community Managers

The 3 Truths of Good Community Managers

In July of 2009, I started as the Director of Community at Blue Sky Factory, an email service provider. Over the past 13+ months, I’ve come to realize that it’s not enough to just be there. Of course, it’s important to listen, engage, connect, and...