Becky Johns
How To Create Facebook Community Guidelines

How To Create Facebook Community Guidelines

Facebook fan pages have emerged as a universal lifeline to customers. The number of brands sharing news, addressing customer service issues or fostering discussion in these passionate communities is growing rapidly. With the amazing conversations Facebook creates, there are some inherent risks.¬†Creating a set of “house rules” will encourage productive participation by users and grow […]

A Blueprint For Building Your Campaign Case Study

A Blueprint For Building Your Campaign Case Study

Tracking the success of your campaign is essential for demonstrating the ROI of your marketing efforts. It will also be key when you’re pitching new business down the road, and a potential client wants to see your successful campaign history. Whether you’re showing your client their money is well spent or you’re looking for approval […]

Twitter Chats, The Ultimate How To Guide

Twitter Chats, The Ultimate How To Guide

Hosting or participating in a twitter chat is a great way to bring a community of people together to dig deeper into a topic of interest. These discussions can help work through issues facing an industry or simply create a real-time forum to chat about an event or product. The concept of hosting or participating […]