A Unique Way to Grow Instagram #socialtoolkit


TikTok Marketing Course for Business
Stop chasing likes. Start building engaged audiences. In this training, you'll learn how to create the TikTok content your audience wants, including tactical video marketing strategies for content process, production and development, audience growth and engagement, the ideal tech stack, and more. Lessons also apply to Instagram Reels and YouTube Shorts.

Learn more.

Social Toolkit 29: Instagram FTW with Liz Kennedy. Check out the full podcast below or download it on Stitcher, iTunes, or Soundcloud to listen later.

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Liz Kennedy, a social media strategist and content creator with a passion for all things digital, joins the Social Toolkit to talk to the Jasons about strategic Instagram growth, investing in Instagram as a channel, Fresh Direct’s best performing content, Instagram tools — along with… lead generation and Permission Data, 3 types of followers identified, and Liz’s first social media love.

  • App of the week: Hitlist, offering great travel deals, to a lot of your more traveled to destinations. Within Hitlist you can build a list of the places you want to travel to and it will alert you when it’s the most affordable time to go.
  • Instagram Strategy
    • How FreshDirect grew their followers
    • Investing in Instagram as a channel
    • Best performing Instagram content for FreshDirect
  • Tools for editing, creating, and publishing images to Instagram
  • Lead generation on Facebook
    • Permission Data
    • The results FreshDirect are seeing through the use of Permission Data
    • Acquiring followers that listen and engage
    • 3 identified types of FreshDirect followers
    • Lead generation through influencer marketing
  • Liz’s first social media love
    • A college thesis on Facebook
    • Emailing Mark Zuckerberg
    • How Liz is using Facebook now vs how she thought she would be using when writing thesis

 Social Toolkit 29: Instagram FTW with Liz Kennedy. Subscribe on Stitcher, iTunes, or Soundcloud.


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