Age of Customer_forrester

Tip: The real benefit of "big data" and listening

As marketers we hear a lot about listening, monitoring, and big data. Today’s tip is a preview of our webinar next week with Forrester and Synthesio on helping your social media focus more on the customer (click...

masterclass-full

A Masterclass In Social Marketing: 7 Tips From The Experts

Twice a year the smartest minds in social media come together at Social Fresh Conference. They share their best strategies and tactics for building a better business using social marketing. We pulled together some of the best tips...

social media contests guide

The Ultimate Guide To Social Media Contests, 15 Steps

It’s sometimes tricky, with social marketing, to separate your efforts from the “noise” of every other piece of content, news, and nonsense out there on the web. It is a challenge to establish and build...

Social Fresh Tips

Tip: Are you using too many social media tools?

The number of tools, services and software that we use for marketing these days has increased exponentially. From publishing to analytics to creating images and lead generation and plenty of other categories. Really quickly there starts...

social-strategy-mistakes

Top 7 Social Strategy Mistakes According To The Experts

When social media campaigns fail, we all lose. And often social marketing efforts could be wildly more successful if a few simple fundamentals were given more attention early on. To help provide a roadmap for those...

vine logo

Samsung Makes a Marketing Splash on Vine for Android

Well that didn’t take long. Today Vine, Twitter’s 6-second mobile video recording application, was released to the Google Play store for Android users to download and start creating their own short masterpieces. Within minutes of the announcement...