Social Fresh Tips

Tip: Are you using too many social media tools?

The number of tools, services and software that we use for marketing these days has increased exponentially. From publishing to analytics to creating images and lead generation and plenty of other categories. Really quickly there starts...

linkedin marketing

LinkedIn introduces Showcase Pages

Today, LinkedIn introduces a new feature for content marketers, Showcase pages. Showcase Pages are dedicated content hubs enabling businesses to extend their Company Page presence, effectively segmenting audiences and enabling businesses to deliver the best message...

planning-spreadsheet

Stop Flying Blind, 2013 Social Media Planning Spreadsheet

Social media is big. It is unwieldy. And it grows thicker and more complicated with each day. Fear not.  With some simple planning, self-reflection and research, you can harness the ‘beast’ that has become social media. Whether you...

The Right Tools

The Right Content Strategy Tools Create Better Content

I saw a really interesting article recently — Advertising Age had a news story talking about brands using editorial calendars. I actually laughed out loud when I read the story; creating editorial calendars for brands and...

Social Media Alert

22 Social Media Alerts Your Business Should Be Using

One of the easiest ways businesses can take advantage of social media is by establishing alerts that cover a wide range of topics. By doing so businesses can quickly monitor any social media activity about...