organicreachchart_8_2014

The First Step of Declining Organic Reach Is Acceptance

It feels as if a contract was broken. When discussing the declining organic reach of Facebook posts this is a common sentiment heard when talking to people who manage Facebook brand pages. It’s usually followed up...

pinterest ecomm starter kit

The Ecommerce Brand's Guide To Pinterest

Pinterest first launched in March 2010 and while many critics then and now have labeled it a flash in the pan, the site never looked back. Pinterest is now a major business driver for many brands,...

top social media acquisitions 2013

The Top 17 Social Media Acquisitions of 2013

Another year, another several dozen social media acquisitions. How exciting! Twitter lead the way this year with 7 social media acquisitions. Plus they had that little IPO that really put Facebook’s debacle to shame. Yahoo was also...

Pinterest Analytics

How To Name Your Brand Pinterest Boards

It’s no secret that Pinterest is one of the most used social network sites of today. When it started as an elite club, everyone waited for their invitation and acceptance into the new visual site....

article pins

Pinterest launches Article Pins to target readers

Five million articles are pinned each and every day, according to Pinterest. This segment of readers has never really been targeted by the site known for its glamour shots of food, fashion and crafts. That...