http://socialfresh.com/social-games-nbc-starbucks-dominos/ The Business of Social Media Wed, 08 Feb 2012 04:23:00 +0000 hourly 1 http://wordpress.org/?v=3.2.1 http://socialfresh.com/social-games-nbc-starbucks-dominos/#comment-1020 Rab Wed, 14 Jul 2010 03:39:02 +0000 http://socialfresh.com/?p=1545#comment-1020 Some points here. I will not join yet another website to share what I'm talking about with my friends or reviewing. I don't see NBC succeeding with this approach that isn't integrated with existing open authentication systems. I also hope to see more Foursquare deals in the area other than Starbucks soon. I also believe geo-location "check-in" networks need to innovate on the reward and game concepts to retain existing experienced users. I would like to see some sort of aspect that ties into groups of people, or "governors" of a brand for city or region wide influence beyond the single location "mayor" and "duke" approaches. It would be great to see more programs similar to Gowalla trips, but with real world incentives. 4sq layers could be another neat way to add value to deep interactions between people, people and brands. Some points here. I will not join yet another website to share what I'm talking about with my friends or reviewing. I don't see NBC succeeding with this approach that isn't integrated with existing open authentication systems. I also hope to see more Foursquare deals in the area other than Starbucks soon. I also believe geo-location “check-in” networks need to innovate on the reward and game concepts to retain existing experienced users. I would like to see some sort of aspect that ties into groups of people, or “governors” of a brand for city or region wide influence beyond the single location “mayor” and “duke” approaches. It would be great to see more programs similar to Gowalla trips, but with real world incentives. 4sq layers could be another neat way to add value to deep interactions between people, people and brands.

]]> http://socialfresh.com/social-games-nbc-starbucks-dominos/#comment-781 sofresh Sat, 22 May 2010 23:54:40 +0000 http://socialfresh.com/?p=1545#comment-781 Definitely untapped for many. I think it is an easy way to generate some<br>excited with a new technology. People like playing with new toys and getting<br>rewarded for it. Ultimately the business tracking that is going to launch<br>soon will scale the benefits even more for the business. Definitely untapped for many. I think it is an easy way to generate some
excited with a new technology. People like playing with new toys and getting
rewarded for it. Ultimately the business tracking that is going to launch
soon will scale the benefits even more for the business.

]]> http://socialfresh.com/social-games-nbc-starbucks-dominos/#comment-780 Mike Tomko Sat, 22 May 2010 23:47:57 +0000 http://socialfresh.com/?p=1545#comment-780 Great post Jason. We are doing a Foursquare promotion now with one of our local restaurant clients that is getting rave reviews. It is such an untapped medium, at least in the SMB market, but it has great potential. We're finding people are even creating Foursquare accounts in the restaurant, just to take advantage of the promotion, since it is out on their table tents and other collateral. <a href="http://mosaicloungestl.com/events/be-mays-mojito-mayor-at-mosaic/" rel="nofollow">http://mosaicloungestl.com/events/be-mays-mojit...</a> Great post Jason. We are doing a Foursquare promotion now with one of our local restaurant clients that is getting rave reviews. It is such an untapped medium, at least in the SMB market, but it has great potential. We're finding people are even creating Foursquare accounts in the restaurant, just to take advantage of the promotion, since it is out on their table tents and other collateral. http://mosaicloungestl.com/events/be-mays-mojit…

]]> http://socialfresh.com/social-games-nbc-starbucks-dominos/#comment-764 Nicole D'Alonzo Thu, 20 May 2010 20:58:20 +0000 http://socialfresh.com/?p=1545#comment-764 Awesome article, and such helpful information for people in the trenches. Social media loyalty programs are becoming more and more present, and it's nice to see brands like Starbucks acknowledging the significance of and utilizing geo-locators. Even more refershing is how Dominoes has created their own game to encourage loyalty and increase new business. This article is so timely and relevant--I'd like to see another addition to this post about more loyalty programs. Like what's the most badass loyalty program out there? What do people like the most? Curious... Awesome article, and such helpful information for people in the trenches. Social media loyalty programs are becoming more and more present, and it's nice to see brands like Starbucks acknowledging the significance of and utilizing geo-locators. Even more refershing is how Dominoes has created their own game to encourage loyalty and increase new business. This article is so timely and relevant–I'd like to see another addition to this post about more loyalty programs. Like what's the most badass loyalty program out there? What do people like the most? Curious…

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