Jacob Sapochnick is an immigration attorney in San Diego — and the most popular lawyer on Facebook as far as we can tell. He has 98,400 fans on Facebook and 3,217 ratings. He’s got 1,514 check-ins and...
Dennis Yu is the Chief Architect / CTO of BlitzMetrics. He is an internationally recognized lecturer in Facebook marketing, having been featured in The Wall Street Journal, New York Times, LA Times, National Public Radio, TechCrunch, Fox News, and CBS Evening News. He is also an author at InsideFacebook and AllFacebook.
Dennis has held leadership positions at Yahoo! and American Airlines. He studied Finance and Economics from Southern Methodist University and London School of Economics. Besides being a Facebook data and ad geek, you can find him eating chicken wings or playing Ultimate Frisbee in a city near you.
You can contact him at email@example.com, his blog, or on Facebook.
“Dont miss this one – Dennis knows his stuff, and he has data to prove it! He’s one of the REAL experts out there on Facebook advertising. I always look forward to chatting with Dennis and learning from him” -Jesse Stay, Author of ‘I’m On Facebook – Now What??’
“Totally worth checking out. Dennis knows more about Facebook marketing than the majority of people working at Facebook itself!” -Dave Taylor, CEO of Intuitive Systems, LLC
5 articles posted
Facebook once had 29 different ad units. Then they trimmed it to just 15 ad units on September 10, 2013. Here’s your guide on which ones to use in what situation, accompanying Facebook’s own explanations. If you’re content...
Hitting “boost post” is the easy button to drive tons of low cost engagement. It is a cheap high with little value. And I will show you why. Here’s an example– this brand got 5,131 likes, 351 shares,...
There are two main types of ads on Facebook, premium and marketplace. Marketplace ads are the self service ads that most businesses create on the site. Premium ads are a product that Facebook has to run...
By now you’ve noticed major changes to user profiles and apps on Facebook — and some new terms: timelines auto-published actions But what hasn’t been discussed is the implications to your business and why Facebook tied these two...