7 Social Tools You Need To Know About
Keeping up with the latest and greatest software, tool sets, and social networks that make up social media as an industry is daunting. With every new corner of the industry, 10 competitors seem to pop up....
September 2010 Archive
3 Customer Acquisition Methods For Twitter
Twitter doesn't have to be limited to customer service and "engagement". Your business needs to make money, and it needs customers to do that. Customer acquisition on Twitter needs to be a part of your...
How To Fight The Facebook Spam Monster
As social media gains in popularity, spammers do of course follow. The latest trend is an army of fake Facebook profiles posting spam links on Facebook pages. Facebook page spam is nothing new, but this latest,...
Email Newsletters Are The Thanksgiving Dinner Of Your Marketing Strategy
Thanksgiving with the family is always an interesting proposition. We all love our families (no seriously). But we don't necessarily always get along or choose to spend ALL our time together. But we always come...
Can Social Media Help Refresh The Buick Brand?
Disclaimer: I am currently working as a Buick Brand Ambassador in Chicago on behalf of the brand. In an effort to reinvent the brand, Buick knows they have a lot of work to do. They...
JetBlue Guy: Social Media Crisis or Win
You never know when it’s going to hit you. Or b*tch slap you right in the face for that matter. You’re cruising along. Monitoring your channels, interacting and engaging with your customers, responding to service issues,...
4 Tips To Encourage Social Sharing Via Email
I often preach that email marketing and social media are like Batman (email) & Robin (social). They can both "save the city" on their own, yet when they combine their powers, they are unstoppable. Robin is...
How Do You Define "Social Media?"
Jason Keath asked an intriguing question a few days ago on the Social Fresh Facebook page: "If you were allowed to go back in time and rename "social media" — What would you call it?" While...
