by Tom Webster on 30th July 2010
I’m going to make a bet: at some point today, you ran across some new study, survey or research report about social media. If you spent any time browsing your feeds, grazing tweets or even just reading Mashable, you probably couldn’t avoid it. To say we are bombarded with research about social media is an [...]
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by Jason Keath on 29th July 2010
Foursquare continues to grow in registered users and daily check-ins, even as the location based services industry becomes increasingly crowded.
There is more and more focus being put on whether Foursquare can become mainstream. If Foursquare’s growth does continue, and it does break out of the early adopter crowd into a more mainstream audience, it will [...]
by Matt Ridings on 28th July 2010
Last week we saw iPad users everywhere (at least those using social media anyway) go gaga over a new app called Flipboard.
For the first time in a very long time I heard myself call something a “game changer”.
It was a viral hit from the word go, and I certainly wasn’t immune. David Armano and I [...]
by Justin Kistner on 27th July 2010
Social media has been a rats nest of publishing tools. If you’re an individual, dealing with the problem is a matter of choosing the channels you like and ignoring the rest. If you’re a marketer, you have no choice but to fish where the fish are, which means publishing via many different UIs. It’s a [...]
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by Kristy Bolsinger on 27th July 2010
Not all that long ago Seattle’s Social Media Club held their June event and invited Christopher Burgess to speak. Christopher is a security expert and is very knowledgeable on its impact to the online world especially in regards to social media.
You can read the recap of the social media security event later but now I [...]
by Lea Marino on 26th July 2010
On day four at my new job at Bizzy I was given a challenge – throw an invite-only influencer launch party in 12 days.
Ready. Set. Go!
The challenge wasn’t throwing the party, but rather getting the key influencers there.
When most people don’t know who you are or don’t know anything about your company, how do you [...]
by Katie Morse on 23rd July 2010
I think most organizations have identified and trained the employees that show a great ability to “pick up this social media stuff” by now. They’ve either kept them in their current role but shifted priorities or created an entirely new role for them, capitalizing on the fact that they “get it”. Great!
But what happens when [...]
by Jessica Murray on 22nd July 2010
How the Groupon Business Model Works
Groupon offers daily deals to users for such things as, gym memberships, salon services, tourist activities or products do not become active discounts until a minimum number of groupons are sold. This “collective buying power,” that Groupon created gives customers products or services as extreme discounts and the business [...]
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by Jason Keath on 21st July 2010
At 9am EST last Tuesday, July 13th Old Spice kicked off what has easily been the biggest short term social media successes to date. And probably the manliest too.
We sat down with Dean McBeth (@evilspinmeister), Digital Strategist at Wieden + Kennedy, to do a video interview and talk about some of the marketing and business [...]
by Justin Kistner on 21st July 2010
Facebook just announced that they passed the 500 million user mark this morning. Half a billion is a huge milestone. Sure, it’s not the most users for any service in the world. Skype is just ahead of Facebook with over 560 million users. And, yes Facebook doesn’t have the most visitors of any website [...]
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